Thank you for your astute advice on handling my investment portfolio. advice you offered; for being so straightforward and honest about; for your feedback on.
Since a steady flow of good suggestions is vital to the health of an organization, this letter can express appreciation and encourage more open, constructive communication. If you use the advice or suggestion, give appropriate recognition. If you do not use it, you may wish to hold out the possibility of future consideration.
1. Express thanks while mentioning the specific advice or suggestion you received.
2. Comment on why you value the advice or suggestion.
3. Explain how you will implement the suggestion or why you will not implement it at this time, or that you will give it further consideration.
4. Express appreciation and communicate an openness to receiving other good ideas.
Read our tips on writing the perfect thank you letter for customer feedback, and use our email templates to respond to either positive or negative.
Responding to negative reviews is difficult. Bad reviews hurt. Sometimes they can be downright cruel.
It’s natural to get upset, but when you’ve lost your cool, or if you feel like retaliating, it’s wise to step away from the keyboard. You can’t let your emotions dictate what you’re going to write in your response to a negative review.
Here’s a template you can use for your negative review response:
Dear [NAME OF REVIEWER], thanks for sharing your feedback. We’re sorry your experience didn’t match your expectations. It was an uncommon instance and we’ll do better.
Please feel free reach out to [INSERT CONTACT INFORMATION] with any further comments, concerns, or suggestions you wish to share. We would love to make things right if you give us another chance.
Think of the above review response example as an all-purpose one. Obviously, how you respond to negative reviews will vary from situation to situation.
But if you examine the way highly rated businesses win over their reviewers, you’ll notice that the response above applies some of the best practices in responding to bad reviews.
After looking at 200,000 review responses, and analyzing the differences between positive, neutral, and negative reviews responses, we found the best ways to respond to each type of review.
When the feedback is negative, businesses focus more on engaging directly with the customer, showing the willingness to understand and sympathize with their experience, and offering them an easy way to access the business — usually including direct contact information.
Notice that while businesses do apologize, that’s a relatively small part of the response (13 percent)—and that makes sense: it can come across as unprofessional to be overly apologetic. Instead, brands focus on their commitment to service and “next steps” (e.g., how a consumer can contact them directly).
Your customers want to be heard individually and addressed personally. So don’t forget your salutations and, if possible, avoid the generic “Dear guest,” or “Dear customer.”
Because 76 percent of reviews are now on Google or Facebook, you can usually get a first name for the reviewer.
Show customers that your business appreciates and values candid feedback, and always remember to say thank you in responses to reviews (even the bad ones).
Some things you can say:
Saying sorry shows that you care about your customers and that you’re not too proud to own up to your mistakes.
Even if it’s not your fault, and there will be times when this is true, say sorry anyway. Besides, people don’t like businesses that are too perfect or too proud to apologize.
Keep you apology short and sweet like this:
Don’t make excuses. Even if what happened was an uncommon instance, an isolated case, an unfortunate incident, an off day — acknowledge the customer’s experience. At the same time, provide reassurance that you hold yourself to high standards.
Some things you can say:
Avoid cookie-cutter responses that do not resolve or address any specific issues raised in the review. Be as specific as you can about the customer’s experience, and communicate any changes or improvements you have made or will make as a result of their feedback.
If there’s nothing you can do to fix what happened, here’s a really compelling way to respond to the reviewer, take ownership, and promise to make things right in the future:
It’s best for you and your customer to talk directly about the problem they had and take the issue offline. For this reason, brands will provide direct contact information for their customers in their review response.
Some things you can say:
Don’t slam the door on negative reviewers; extend a hand. Invite them to come back; when they do, welcome them with open arms.
Not only does this create an opportunity for you to change the conversation; it also establishes confidence in your ability to deliver an experience worth raving (instead of ranting) about.
Some things you can say:
Before we dig into some more examples, a word about an increasing trend we’re seeing with reviews: rating-only reviews.
These reviews have no text, just a star rating. And it can be puzzling to know what to say to someone who leaves a blank 1-star review of your business.
When someone leaves a review without any text, it makes sense to keep your response brief and to the point. Ask the reviewer to elaborate privately about their experience and provide contact information for them to do so like in these examples:
Restaurateurs know that delicious food doesn’t always guarantee a 5-star review. Take notes from this heartfelt response to a review that commented on other aspects of the dining experience.
Why it works: In the response, the restaurateur seems genuinely sorry that the guest’s experience “could’ve been better.” The response also offers ways to deliver a better or more satisfactory experience next time — while keeping the tone polite and professional. By highlighting the upstairs seating, the response not only offers a solution to this diner, but also offers a tip to prospective diners who may be reading this review in the future.
When a loyal customer expressed her disappointment with her anniversary stay at the Stamford Plaza in Brisbane, executive assistant manager Dale John wrote a pitch-perfect response.
Why it works: The response addressed the reviewer and started with a “thank you.” It was also very specific about the customer’s experience, and it provided information on how the hotel planned to resolve certain issues and maintain its usual standards.
For healthcare providers, it’s a little bit trickier to craft responses to negative patient reviews.
With the Health Insurance Portability and Accountability Act (HIPAA), which is designed to safeguard patients’ health information, healthcare marketers must be able to respond without referring to any specifics about medical care or the patient’s identity, which could be construed as “patient data.”
You can read the guide on how to write HIPAA-compliant review responses. Here’s a great example:
Why it works: The review response addresses specific issues without breaking confidentiality. It also communicates the provider’s concrete plan to make things right (“We recently hired a consultant…”). And the response wisely offers to take the conversation offline — demonstrating the provider’s genuine desire to engage with the patient and solve the problem.
Negative reviews can also hit banks and financial services providers. By replying ASAP, you can minimize the possibility of other potential clients being swayed by the original reviewer’s experience.
Why it works: This review response feels sincere instead of defensive. Sometimes, simply thanking the customer for their feedback and apologizing can go a long way. Take note, too, of the offer to take things offline and discuss the issue privately.
Here’s another example of a response to a negative review; it’s from a veterinary clinic, a business in an industry in which emotions can run high, especially in times of a pet’s health crisis.
Why it works: Pet parents can be extremely vocal and opinionated. There will always be people who are going to be convinced that their vets are just “in it for the money” and don’t really care about the welfare of their animals. In response to the negative Facebook review, Forest Grove Veterinary Clinic posted a classy reply that highlighted the company’s values while also directly addressing the customer’s experience.
JetBlue Airways’ Twitter account serves as one of the company’s main customer service channels. When a customer named Esaí Vélez complained (politely) about his backseat TV not working, JetBlue responded within minutes.
Why it works: The swiftness with which JetBlue responded is impressive. While it’s a response to a tweet instead of to a review, the short reply effectively displays sympathy while also offering a solution (or at least a genuine attempt to make amends).
Says best-selling author and customer service expert Chip Bell: “In the customer’s mind the clock starts when he or she posts a negative review, and your reputation drops with every hour you delay providing a response. Bad reviews that remain unanswered signal to other customers you are disinterested. It also fuels the perception that the negative report by an angry customer was probably accurate.”
As mentioned earlier, more than 50 percent of customers who have written reviews expect a response in seven days or less.
1 in 4 have an even shorter time frame: they expect to hear back from the business within three days.
Set up review alerts so you are notified of new reviews. Also, you definitely don’t want to be logging in and out of every review site manually — so a review response tool may be useful.
Remember: the clock begins ticking once reviews are posted, and customers are waiting to hear back from you.
Identify people in your organization who will be directly involved with responding to bad reviews. This is actually complicated, because reviews live at the intersection of marketing, operations, social media, and customer service. There are a lot of stakeholders.
Typically speaking, we see that branch or location managers, social media teams, marketing teams, and customer service staff are typically the people who are put in charge of review response.
Clarifying who is in charge of responding to reviews is important not just because it simplifies the process—it will also increase your review response time, a key customer success metric.
Whoever steps up as the head of your review response program should understand the guidelines of each review site, be able to transform the collected feedback into valuable insights for your company, and — perhaps most important of all — display the right tact needed to address complaints and represent the brand well.
If you operate in multiple locations, chances are more than one person will be assigned to respond directly to online reviews.
This makes it crucial to have an organization-wide policy that guides how your company should proceed whenever new customer reviews are posted online.
Your policy should cover things like what language and tone you should use, what the timeline is for getting back to customers, with whom the reviews will be shared in your organization, when do escalations become necessary, what the ideal response rate is, and other items that may affect how your company handles reviews.
Thanking someone for their advice is thoughtful and kind. Below, you will find 25 example thank you notes that you can copy and modify for your needs.
The difference between advice and advise is that advice is a noun and advise is a verb. So, for this article, we will be using the word advice, as "advice" is a noun in this case as it represents the opinion or suggestion given to you. You can read more about the advice vs. advise differences here.
Tip #1: The best thank you note are those that are specific. Your note will feel less generic if you say what the advice was and how it impacted you.
Tip #2: If you are stumped for words, a short one line, Thank you for your advice, is better than not saying thank you.
Tip #3: If someone gives you the advice in an email and you are not sure yet if you will be taking their advice or not an appropriate response is "Thank you for your advice. I will consider it and let you know.”
Tip #4: You may also want to check out the examples in the thank you for the information post here, as it may be possible for your situation to substitute the word information with advice.
Tip #5: In sensitive or very personal situations, you may not want to include revealing details, if you think there is a chance someone other than the intended audience will see your note.
Tip #6: If you feel like you want to with more than a thank-you note, you could consider giving them a gift card to a restaurant or a store that they like to shop at.
Note: Fill in words in [brackets] as appropriate.
Dear [Person's Name],
Thank you for giving me advice about [advice topic]. Then a sentence explaining how you benefited from the advice or how it helped solve the problem. Add any other details you would like to include.
Sincerely (or another closing),
Examples #1, #2, and #3 below can also be used as templates.
Note: The samples will not include the greeting or closing, but be sure to include them in your note! You can see the layout of a thank-you note in the 5 easy steps here.
#1 You are a great listener! Thank you for giving me advice about [topic]. I have considered the options you laid out. After careful consideration, I have decided to [say what action step you are taking]. Thanks again for discussing all the options with me.
#2 As always, I appreciated your valuable input about [topic]. You have a way of clarifying things that makes sense to me and helps me to sort through the choices. After our conversation, I decided to [whatever your decision is].
#3 Thank you for your advice and support. As always, I am grateful to hear your viewpoint. Your latest advice about [topic] helped me consider new possible choices. I had been so fixated on [whatever you thought was the best choice] that I couldn't think of other options. I will be doing [what you decided to do]. Thanks again for being so willing to help me figure things out.
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#4 Thank you for the good advice about [topic]. It wasn't what I wanted to hear, but in considering your advice later, I now believe it's the best advice. I am glad that you talked to me about it.
#5 I want to thank you for your guidance as I navigate [topic/situation]. You've always been a great mentor to me, and I value your advice and support. It's hard to measure the impact you've had on my life, but I know it's been significant.
#6 Thank you for meeting me at Starbucks this week. I have been thinking about your advice all week and have decided to take it. I will be talking to [Person's Name] soon to see if they agree that [option you what to take] is the next best step.
#7 Thank you for your kind advice about how to handle my current situation. I felt stuck and was feeling defeated. I appreciate that you were able to give me some suggestions on how to move forward.
#8 I want to let you know that your advice is very much appreciated. Since you have been married for [number of years] longer than me, I like hearing your tips for a successful marriage. [Spouse's Name] and I have benefited from your words of wisdom.
#9 Thank you for the career advice! After talking with you about math and science programs at [School Name], I have decided to submit my application for next year. I hope to follow in your footsteps!
#10 I am thankful for your opinion about the position in your department. I am grateful for the extra details you were able to provide beyond the job description. Because of your input, I have decided not to apply for the position as it’s not what I am looking for as a next career step. I hope your department finds the right person soon.
#11 You are a wonderful friend. Thank you for giving me advice on the job I was considering applying for when I contacted you. Because of what you said about taking a risk to try something different, I am going to apply for the job! I also updated my resume based on your feedback. I will let you know if I get an interview.
#12 Figuring out my career path has been difficult. Thank you for sharing your view that I don't have to my entire career path planned out before I even graduate high school! I'm getting so much mail from colleges that it's hard to navigate. My parents were glad to that you talked to me.
#13 Thanks for your advice on how dealing with my challenging coworker. I will check with our boss to see if we can do some personality quizzes which could help us learn how to work better with each other. I will let you know how it goes! Perhaps, she and I will be friends soon.
Note: Links to books are Amazon affiliate links. Modify your note, to include what money book you might be reading. Note reading a book? Then leave out that sentence.
#14 I appreciate your thoughts on how to make a balanced budget. Your advice was quite valuable. Using your example, I have made a spreadsheet for tracking my spending in categories. I will also be ordering The Total Money Makeover. Thanks to your help, I have managed to save $200 so far and will have an emergency fund soon.
#15 I love your ideas on how I can save money! Thank you for your creative ideas. I look forward to feeling more in control of my money and not being broke all the time and will read I Will Teach You to Be Rich.
#16 Thank you for the advice about my relationship with [Person’s Name]. As you know, we’ve had a rough week. Talking things out with you helped me gain a new perspective. I approached [Person’s Name], last night and discussed some of your suggestions with him. We have come to a resolution on how to move forward and are both feeling better about the situation.
#17 Thank you for your cat behavior advice. I am trying out the Feliway with introducing my new cat since it helped your two become friends. I hope it works as well as for my cats as it did yours.
#18 Thank you for the cat food recommendations. As you know, the choices can be overwhelming with so many healthy brands now. I am grateful to take advantage of the research that you already did. I have decided to go with [brand/variety].
#19 I am glad we connected regarding gluten-free eating. You have done so well with it. Thank you for giving me advice on how to transition my family now that [family member's name] has been diagnosed with Celiac disease.
#20 Thank you for providing me with the list of your favorite cookbooks. I am grateful for your advice and kitchen tips as I learn how to cook meals at home. Please let me know when you can come over for dinner.
#21 You are a great advice giver when it comes to cooking. I value your experience. And thank you for helping me learn how to soft boil eggs. They are perfect over breakfast hash.
#22 Your advice on which keyboard to buy was spot on. I like how quiet the keys are when I type and you were right that I would love it being wireless. I can also use it with my phone, and it's easy to put into my large bag for when I travel.
#23 As you suggested, I started to listen to The Happier Podcast to get advice on how to live a happier life. I am enjoying it immensely and trying out some of the ideas mentioned by Gretchen and her sister. Thank you for the recommendation.
#24 Thank you for your excellent advice over the years. This note is a little overdue as it's become so easy to rely on your wisdom. My life is better because of you!
#25 The advice you gave me about how to get the stain out of my shirt worked! My favorite shirt is now stain free and looking awesome again. I am glad I asked for your help! Your laundry knowledge saved me from buying a new shirt.
I hope these 25 examples helped you write your thank you note to whoever gave you advice!
Thank you so much for your kind words, valuable feedback and gracious support — all of which are very much appreciated! Lisa Gallagher Franci Hoffman.
Writing a thank-you note or email message is a lovely gesture to express your appreciation for any occasion. In the business world, a thank-you note could make the difference between getting the job, the client, or the contract, and being passed over.
Thank-you notes can solidify the impression you left with the interviewer and make you stand out from the competition. A well-written thank-you note can show your team or colleagues how much their hard work is appreciated, or let your boss know that you value his or her support.
If you take the time to write a personal thank-you note, it will always be appreciated, regardless of the circumstances. People like to be thanked and they remember those who take the time to send a note or email.
What's the best way to show your appreciation? When you're writing a thank-you note, choose a phrase that fits the reason why you are saying thank you.
If someone has helped you at work, on a project, or with a problem, let them know you appreciate the assistance. If you are sending a job interview thank-you note, thank the interviewer for his or her consideration. If someone gave you career advice or a tip on a job opening, tell them you appreciate the guidance or the suggestion.
When you're sending a personal thank-you letter or message, simply stating your thanks and appreciation is often all you need to do. Here’s a list of phrases to get you started.
These general thank-you phrases can be used for all personal and professional communications.
Sending a business thank-you note is not only professional; it’s a way to build a relationship with your professional business contacts.
Use these phrases to let someone know how much you appreciate what they have done for you.
It’s always a good idea to thank everyone who has helped with your job search and your career, or provided other professional advice or assistance.
When you’re requesting something from an individual or an organization, be sure to add “thank you for the consideration” to your email or letter.
Has someone helped you out? Be sure to take the time to relay your gratitude.
Thanking the interviewer after a one-on-one interview not only shows your appreciation. It’s also a reminder that you’re a strong candidate for the job.
Reference writing can be labor-intensive, and it can also take time to refer someone for a job. Your connections will appreciate receiving a thank-you email or message.
Bosses and employees love to be thanked, especially when they do something extra.
How you end your message or note is important, too. A professional closing like “Sincerely,” “Best regards,” or “With appreciation” will add a nice finishing touch to your communication.
When you're job searching, you'll have many different opportunities to say thank you to those who help you, and to prospective employers.
For example, when you write a thank-you note after an interview, the gesture shows appreciation for the employer’s interest, time, and attention, reiterates your enthusiasm and interest in the job opening, and reminds the employer about your qualifications and experience.
Thank-you notes are a good opportunity to bring up something you may have forgotten to mention during the interview, or to follow up with additional information that the employer has requested.
Usually, an interviewer will explain next steps in the process and when to expect to hear back from the company. If they did not discuss this, or you have yet to hear
from them, use your thank-you letter as an occasion to follow up. Doing so in a
thank-you note can express your gratitude and show your unwavering interest in
the position while simultaneously checking in on the process.
Timing is almost as important as what you say. An email will make an immediate impression. That's key if you're in contention for a job, especially at a medium-sized to large company.
That gives the reader a tangible reminder of your appreciation. A small business or a colleague may look kindly on a handwritten note, while a corporate contact will probably expect, and prefer, an emailed note.
Review these thank-you note samples for a variety of situations, and then choose an appropriate phrase to include in your personalized thank-you note.
Take the time to carefully tailor your thank-you notes to fit the circumstances.
If time isn't of the essence, consider sending a handwritten card or note.
Thank you for your suggestion on how to make our deliveries more efficient. I agree that we should begin using an electronic scheduling system. It is apparent .