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Do you need to write a letter introducing yourself to a prospective employer, a networking contact, or a potential new client? A well-written letter of introduction can result in a valuable relationship, and help you find a new job or acquire a new client. Why and how should you send a letter, email, or LinkedIn message introducing yourself?
Over 80 percent of job seekers say that networking has helped them find a new job. However, this doesn’t mean that every networking success story involves a direct connection. Sometimes, it’s less about who you know, and more about who your friends know. A letter of introduction is one way to forge a connection with someone you would like to know.
There are two types of letters of introduction. In the first type, you introduce a connection to someone else you know. That someone might be a potential candidate for employment, or someone looking for career assistance.
The most important tip to remember when writing a letter of introduction is to keep it short and to the point. The person you are contacting is a busy professional, and you want to get his or her attention right away.
First, include a quick introduction that explains who you are, or a short synopsis of the person you are introducing. Then, briefly describe what you would like to accomplish by sending your letter. Does the other person wish to apply for a job opening? Are you hoping to set up an informational interview for yourself? Be as clear as possible.
Conclude with a description of how the recipient of the letter can either get in touch with you or the third party. Make it as easy as possible for the recipient to respond.
When writing your letter, make sure the tone matches your relationship. If you are close friends, you can write in a slightly less formal style. However, if you are introducing yourself for the first time, make sure your letter is extremely professional.
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This type of letter is typically sent to someone you know well.
123 Main Street
Anytown, CA 12345
September 1, 2018
123 Business Rd.
Business City, NY 54321
I'm writing to introduce you to Janice Dolan, who I have the pleasure of being acquainted with through the Brandon Theater Group. I am the Technical Director for the group, as you know, and I have worked with Janice on several local theater projects. She is a terrific stage manager with over ten years of experience.
Janice is interested in relocating to the San Francisco area in the near future and would appreciate any recommendations you could offer her for conducting a job search for a theater position and any help you can provide with the logistics of relocating to California.
I've attached her resume for your review and you can contact her at email@example.com or 555-555-5555. Thank you in advance for any assistance you can provide.
Dear Mr. Randall,
My name is Katherine Sussman, and I am currently a recruitment associate for XYZ Recruiting. I have been working as a recruiter for the past three years.
I am interested in moving from recruitment work in a large corporation to internal recruitment for a nonprofit. I used to work in development for ABC Nonprofit and would love to bring my current skills to a similar nonprofit. I know you do this kind of work for Sunshine Nonprofit, and I would appreciate hearing a bit about your experience in this field. I would love to arrange a time to meet with you for an informational interview.
I have attached my resume for your review. If you have time for a brief conversation, please let me know. You can contact me via email (firstname.lastname@example.org) or phone (555-555-5555). I look forward to hearing from you. Thank you so much.
People often confuse a letter of introduction with other types of job search letters:
A cover letter is a document sent with your resume and other job application materials. Your cover letter serves as an introduction to your resume. Sometimes, you’ll mention a referral from a mutual acquaintance who told you about the job or passed on the hiring manager’s name. The letter explains why you are qualified for the specific job for which you are applying.
A referral letter is a letter you write to someone you don’t know following a lead by a mutual acquaintance. In the letter, you would begin by mentioning your common contact, and then make your request – perhaps you are applying to a job they have available, or you are looking to conduct an informational interview or learn about career opportunities.
A letter of recommendation is a letter written by someone who is familiar with your academic work or your job skills and can endorse your candidacy for a position. The letter would be addressed to the admission officer, department head or hiring manager, and would include specific skills and experiences that highlight your suitability for the position you’re applying to.
A letter of introduction can be a useful way to network and gain job search advice, or even possibly a job opportunity.
Whether or not you are already acquainted, be sure to thoroughly edit your letter before sending it.
Students, job applicants, and several others often need a letter of introduction to attach to their portfolios, college applications, and for other submission.
This resource is organized in the order in which you should write a business letter, starting with the sender's address if the letter is not written on letterhead.
The sender's address usually is included in letterhead. If you are not using letterhead, include the sender's address at the top of the letter one line above the date. Do not write the sender's name or title, as it is included in the letter's closing. Include only the street address, city, and zip code.
The date line is used to indicate the date the letter was written. However, if your letter is completed over a number of days, use the date it was finished in the date line. When writing to companies within the United States, use the American date format. (The United States-based convention for formatting a date places the month before the day. For example: June 11, 2001. ) Write out the month, day and year two inches from the top of the page. Depending which format you are using for your letter, either left justify the date or tab to the center point and type the date. In the latter case, include the sender's address in letterhead, rather than left-justified.
The inside address is the recipient's address. It is always best to write to a specific individual at the firm to which you are writing. If you do not have the person's name, do some research by calling the company or speaking with employees from the company. Include a personal title such as Ms., Mrs., Mr., or Dr. Follow a woman's preference in being addressed as Miss, Mrs., or Ms. If you are unsure of a woman's preference in being addressed, use Ms. If there is a possibility that the person to whom you are writing is a Dr. or has some other title, use that title. Usually, people will not mind being addressed by a higher title than they actually possess. To write the address, use the U.S. Post Office Format. For international addresses, type the name of the country in all-capital letters on the last line. The inside address begins one line below the date. It should be left justified, no matter which format you are using.
Use the same name as the inside address, including the personal title. If you know the person and typically address them by their first name, it is acceptable to use only the first name in the salutation (for example: Dear Lucy:). In all other cases, however, use the personal title and last/family name followed by a colon. Leave one line blank after the salutation.
If you don't know a reader's gender, use a nonsexist salutation, such as their job title followed by the receiver's name. It is also acceptable to use the full name in a salutation if you cannot determine gender. For example, you might write Dear Chris Harmon: if you were unsure of Chris's gender.
For block and modified block formats, single space and left justify each paragraph within the body of the letter. Leave a blank line between each paragraph. When writing a business letter, be careful to remember that conciseness is very important. In the first paragraph, consider a friendly opening and then a statement of the main point. The next paragraph should begin justifying the importance of the main point. In the next few paragraphs, continue justification with background information and supporting details. The closing paragraph should restate the purpose of the letter and, in some cases, request some type of action.
The closing begins at the same vertical point as your date and one line after the last body paragraph. Capitalize the first word only (for example: Thank you) and leave four lines between the closing and the sender's name for a signature. If a colon follows the salutation, a comma should follow the closing; otherwise, there is no punctuation after the closing.
If you have enclosed any documents along with the letter, such as a resume, you indicate this simply by typing Enclosures below the closing. As an option, you may list the name of each document you are including in the envelope. For instance, if you have included many documents and need to ensure that the recipient is aware of each document, it may be a good idea to list the names.
Typist initials are used to indicate the person who typed the letter. If you typed the letter yourself, omit the typist initials.
When writing business letters, you must pay special attention to the format and font used. The most common layout of a business letter is known as block format. Using this format, the entire letter is left justified and single spaced except for a double space between paragraphs.
Another widely utilized format is known as modified block format. In this type, the body of the letter and the sender's and recipient's addresses are left justified and single-spaced. However, for the date and closing, tab to the center point and begin to type.
The final, and least used, style is semi-block. It is much like the modified block style except that each paragraph is indented instead of left justified.
Keep in mind that different organizations have different format requirements for their professional communication. While the examples provided by the OWL contain common elements for the basic business letter (genre expectations), the format of your business letter may need to be flexible to reflect variables like letterheads and templates. Our examples are merely guides.
If your computer is equipped with Microsoft Office 2000, the Letter Wizard can be used to take much of the guesswork out of formatting business letters. To access the Letter Wizard, click on the Tools menu and then choose Letter Wizard. The Wizard will present the three styles mentioned here and input the date, sender address and recipient address into the selected format. Letter Wizard should only be used if you have a basic understand of how to write a business letter. Its templates are not applicable in every setting. Therefore, you should consult a business writing handbook if you have any questions or doubt the accuracy of the Letter Wizard.
Another important factor in the readability of a letter is the font. The generally accepted font is Times New Roman, size 12, although other fonts such as Arial may be used. When choosing a font, always consider your audience. If you are writing to a conservative company, you may want to use Times New Roman. However, if you are writing to a more liberal company, you have a little more freedom when choosing fonts.
Punctuation after the salutation and closing - use a colon (:) after the salutation (never a comma) and a comma (,) after the closing. In some circumstances, you may also use a less common format, known as open punctuation. For this style, punctuation is excluded after the salutation and the closing.
A Letter of Introduction is a document which introduces the party to another company or individual. It can be individuals introducing their businesses or even themselves and their particular skill set. These Letters of Introduction are really important for anyone who is approaching a client or a company. A letter of introduction is not the same as an Appeal Letters or a welcome letter. Writing these letters can be tiring when you are approaching various companies over a short duration of time. Since these letters follow the same format you can download one of the various templates of Letter of Introduction. This Letter of Introduction templates cover every aspect of the letter and give you a good understanding of what to write.
These are letters template written by business people and sent to clients to introduce a new product to the market. These letters are also used by new businesses to potential clients.
This is a letter template written by the head of school to parents and student with an aim of introducing a new member of the teaching staff. The template is editable and comes in various document formats.
A Letter of Introduction is a formal letter used to introduce a party or a company to another. In most cases, the letter of introduction is used to introduce businesses or a personal skill set. These letters are very important to companies and individuals because they let them know what products or services a person or business offers.
If you are approaching different companies over a little span of time, writing all these letters can be tiring and an annoying activity and with that there are templates made to make the task easier of writing them since it’s like they all use a specific format.
This is template prepared to a contractor who wishes to introduce themselves to companies, to either introduce their services or their existence. The templates are editable and ready for printing.
This is a letter template designed for restaurant managers who wish to introduce a new restaurant to the clients. The letter is used for advertising purpose to attract new clients.
This is a letter template used to by business owners or managers to introduce a new service or product to customers. The letter can also be used to introduce a new attendant to customers.
There are two type of introduction letters; the first type is where you write to introduce a connection with a party you know and the other type you write to introduce a party you’ve never met or never worked with.
You can write an introduction letter following any format provided you sound professional, but the recommended way in to write using a specific format which you can use a template to ensure that the letter is written professional format.
Tips to write a professional letter
• Use a professional tone
• Distinguish in between the two types of introduction letters
• Use the standard format
This is a template for a sample letter of introduction; the letter is used to introduce new clients, new services or products or new business entrant in the market.
This is a template used by people who are looking for a job in a certain firm or company. The letter is kind of similar to the job Application Letter, but it mainly focuses on personal introduction.
This is a special letter used by teachers and parents to introduce them to a new term or new academic year or even a new activity in the school program.
This is a template of a letter useful for people who would like to introduce themselves to their clients or other companies and let them know of what services they offer or what products they deal with.
This is a template of a letter designed for businesses which are looking forward to introducing their services and products to other business. Their templates are editable and written in professional business tone.
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Download a free Letter of Introduction Template for Word and view a sample business introduction letter.
How do you convince someone to give you a chance when they’ve never met you? Ask for an introduction email.
Fact: Nine out of 10 people trust recommendations from others they know.
Connecting through a mutual acquaintance can be the difference between a cold email and a warm welcome.
Even better, with the right introduction email template, you save time writing but still show that you put in the extra effort.
Here are three types of introduction emails you can start writing today to land more clients, book more meetings, and grow your career.
A poorly written introduction request reads like a shoddy instruction manual.
The bottom line: It pays to draft an email they can easily forward on your behalf.
The bulk of the content should be written directly to the person you’d like to meet as if they were reading it as-is.
It should include:
Evidence that you’ve done your research. Seeing this makes people more motivated to help you.
A clear reason why your target person would benefit from the intro. Satisfying our own self-interests is pretty darn appealing (just how our brains work).
A succinct message that closes with a clear call to action. Roughly half of email replies are less than 43 words.
Real-world use case: This email introduction sample from Yesware Sales Development Representative who used all three persuasive elements to ask for an introduction (prospect names have been changed):
With all the boxes checked, she made it super easy for Mark to go ahead and forward her request along to Chad — less than 20 minutes later.
So what happens when you’re on the receiving end of an introduction request? We recommend keeping it courteous with the double-opt in method.
Fred Wilson popularized this networking approach as a helpful reminder to be respectful of people’s time. The idea is to ask permission from both parties before green-lighting unsolicited introductions, giving either person a chance to decline if they so choose.
And here’s a step-by-step breakdown of :
Real world use-case: Here’s how our former VP of Sales used this method to let someone opt-in to an email introduction requested by one of our sales reps. It offers clear and compelling reasons why Marsha could benefit from accepting the offer, but only “if possible” and on her terms.
If you don’t have a mutual connection with the person you’re trying to reach, you may want to try what we call a top-down approach to email introductions. It goes a little something like this:
Not only does this get you an introduction from someone inside that person’s company, it’s coming from their boss — which makes it much more likely that they’ll reply. That’s because we’re naturally conditioned to follow the lead of authority figures.
Real world use-case: Here’s a great email introduction sample from Yesware’s CEO that shows what happened when someone (real name changed) asked to connect with a member of our marketing team.
And the response…?
Boom. Intro made. (Although note that we are an email-focused company — other CEOs might not be so responsive 😉 ).
Even better, with the right introduction email template, you save time writing but still show that you put in the extra effort. Here are three types of.