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Thank you mails

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Thank you mails
June 26, 2019 Wedding Anniversary Wishes 4 comments

Sample thank-you letters with must-know tips, easy steps, sample phrases and sentences. Write your thank-you letter today.

We all want to feel appreciated, and your customers are no different. In fact, according to research conducted by the Peppers & Rogers Group, up to 60% of customers will stop dealing with a business that they feel is indifferent to them.

So how can you make your customers feel appreciated? Believe it or not, a simple customer “thank you” email can go a long way in creating a positive customer experience and brand perception.

In this article, we’ll go over the five key factors that contribute to a successful “thank you” email.

5 tips for writing a customer “thank you” email

1. Know the purpose of the email

You should never write a “thank you” email without clearly knowing its goal. Not having a clear purpose in mind will lead to unclear messaging and a generic sounding email, which is the last thing you want.

The purpose of your thank you email can range from:

  • Thanking someone for being a long time customer.
  • Thanking them for getting started with your product or service.
  • Thanking them for a referral.
  • Thanking them for giving feedback.
  • Thanking them for their patience during the troubleshooting of an issue.

And the list goes on.

Different situations require different ways of showing appreciation, which is why you can’t start writing an email until you’ve solidified its purpose.

2.  Humanize the message

A great “thank you” email has to sound like it actually came from a human being. We all receive blast emails from brands, and your customer service email has to stand out amidst all of that.

Here are some ways to humanize your customer “thank you” emails:

  • Send the email from a representative of the company:Use the email address of a person in the company rather than the generic and all too common “No reply” address.
  • Express emotions in the email:Showing emotions in your email is the easiest way to prove to customers that they are in fact hearing from a real person. Make sure your emotions align with the customer’s experience. For example, if the customer just reached a major milestone with your business, tell them how happy you are for their growth. On the other hand, if a customer is annoyed with your brand due to a recent issue that needed to be resolved, acknowledge their patience during a frustrating time.
  • Keep the email informal: In your “thank you” email feel free to use emojis, if appropriate for the audience. and if your customer uses slang, you can use it too. It’s even okay to include a joke or two to lighten up the mood.
  • Don’t try to sell your products or services: There’s no faster way to come across as insincere than pitching your business. These emails are all about appreciating the customer.

Below are two examples of customer “thank you” emails that kick butt at providing a human touch. 

[Source: Reallygoodemails.com]

[Source: Reallygoodemails.com]

3. Personalize the “thank you” email

Your “thank you” email will be even more effective if you think in terms of the individual and not a group.  You have to ask yourself: “How can I make this more relevant to each of my customers on a personal level?”

There’s a reason personalized emails have higher engagement rates. People want to feel like your message was meant for them.

Thankfully with today’s technology personalization at scale is easier than ever before.

Here are a few ways to personalize your customer “thank you” emails:

  • Include the customer’s first name in your greeting.
  • Send your customer a relevant gift to show your appreciation.For example, you could send a discount for the plan they’re on or office stationery with your company’s branding.
  • Get specific about what you’re thanking them for.If they gave a review, include details about the review and how their individual contribution helped. 
  • Send emails on dates relevant to the customer. For example, you can send them a “thank you” email on their birthday or on the anniversary of when they became a customer. 

4. Thank them again

After you’ve passed along the desired message, thank the customer again at the end of the email. It’s a great way to show that you value their time and input.

A simple “Thank you again for your [support, feedback, patronage, etc.]” is more than enough.

5. Give customers an opportunity to respond 

In your emails, you should always give the customer a chance to continue to the conversation.

Let them know that your support is only an email away. This prevents the email from being one-sided and it’s also a great chance to engage with your customers and gather their feedback.

Here’s an example of a “thank you” email from one of our customer support reps. Notice how he ends the email with an opportunity for the customer to continue the conversation if needed.

Showing gratitude is one of the easiest ways to improve customer satisfaction. A great “thank you” email is personal, clear, and expresses gratitude toward the customer. 

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In 8 minutes you'll know how to write the best thank you email after an interview. And it matters a lot: If you've made it to the interview, you're up against 4 or 5.

Replying to Thank You Emails

thank you mails


Before we start with the appreciation email to employees, check out our new guide for conducting job interviews. 

How to send a formal thank you letter or email to employees

What is a formal thank you letter or email to employees?

A formal thank you letter or email to employees is document an employer sends to employees in order to thank them for their hard work and effort they put in their job every day.

It is a formal thank you note to employees. also known as appreciation letter to employees.

The importance of a formal thank you letter or email to employees

Writing and sending an honest thank you note to an employee in a form of a formal thank you letter or appreciation letter is an important step in employee recognition.

Employee recognition or employee appreciation is crucial in building strong team relationships and health company culture. This is why appreciation letter to employees are so important! 

Recognizing your employees’ work will make them feel good about themselves and motivate them for future work. If you see that your employees are working extra hard, don't neglect that - reward them. It can be something as simple as saying thank you to employees by sending them a formal thank you letter.

Thank you letter to employees, in some companies, are an everyday thing used to send thank you notes to employees. Note that formal thank you letters or appreciation letter to employees don't necessarily have to come from HR departments! These formal thank you letters or appreciation letter to employees can also come from other colleagues.

HR personnel should encourage building stronger relationships with employees for better culture and communication. They should also encourage their employees to say thank you to other employees and show appreciation. Many employers have found that saying thank you to employees by sending formal thank you letters is very useful.

Make saying thank you to employees by sending formal thank you letters or emails a routine in your organization too! 🙂

How to use this template for a formal thank you letter or email to employees?

To help you save time, we have created a standard formal thank you letter or email to employees template you can use to create your own thank you note to employees. Use this formal thank you letter to say thank you to employees. Of course, feel free to customize this formal thank you letter to suit your needs.

There are many reasons to say thank you to employees to show them appreciation for their work:

Here are just a few reasons to send thank you note to employees:

  • You can say thank you to employees for achieving their goals.
  • You can say thank you to employees for putting extra effort
  • You can say thank you to employees for referring good candidates.
  • You can say thank you to employees for generating new ideas.
  • You can say thank you to employees for following the rules.
  • You can say thank you to employees for bringing in new clients.
  • You can say thank you to employees for being good role models for others.
  • You can say thank you to employees for being good leaders.
  • You can say thank you to employees for many other things!

If you would like to send a less formal thank you note to your employees, check out how you can say thank you to your employees with informal thank you letter or email template.

Template for a formal thank you letter or email to employees

Here is the standard formal thank you letter or email template. Use this formal appreciation letter to say thank you to employees in a formal manner by sending them a thank you note.

Of course, feel free to customize this formal thank you letter and adapt your thank you note to employees to suit your own needs!

Dear [insert candidate’s name],

on behalf of the [insert your company’s name] management, I would like to extend our appreciation for the amazing work done by you on [insert appropriate: achieving specific goals/putting extra effort/referring good candidates/generating new ideas/following the rules/bringing new clients/being good role models for others/being a good leaders/etc.].

Your diligence, self-motivation as well as dedication to always go the extra mile in order to achieve the best possible results is really admirable.

The management team at [insert your company’s name] know the amount of effort that you put into your job and we want to assure you that your efforts are significantly appreciated.

As a sign of our appreciation, you will receive a bonus of [insert appropriate amount in dollars/euros if applicable] to thank you for your hard work and effort.

Once again, thank you so much! We are lucky to have you on our team.

Sincerely,

[insert your first name and last name]

[insert your job position title]

[insert your company’s name]

Need more HR and recruiting templates like this formal thank you letter to employees?

If you need more templates like this employee appreciation letter, check templates for Human Resources and templates for Recruiters.

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FREE Sample Thank-you Letters

thank you mails

Imagine that you just left a meeting with a potential customer. The discussion went great, although an important detail about your product slipped your mind. Already in the office, you send your lead a thank you email with a subject line that reads ‘Thanks’ — to tell them how much you’re going to enjoy working together and to fill in the blanks.

You feel sure that the deal is closed. The customer promised to ‘get back to you’, but you don’t hear anything the next day. Or the day after that.

At the end of the week, you finally send them another email, only to find out that the potential customer decided to go with your competitor’s product. Their explanation?

‘I didn’t see your follow-up email.’

This theoretical situation highlights just one of the reasons why polishing subject lines is important. It’s a small, but crucial part of your online communications with customers.

Read on if you want to learn how to make it better.

Post-interview thank you email. By the Monster Career Coach Are you waiting to hear from an employer after you've interviewed with them? You can increase.

Write the Perfect Customer Thank you Email

thank you mails

Sending out thank you emails to the attendees of your event is the perfect way to let them know how much you care. It not only shows that you remembered them even after the event, but it also encourages them to come again for the next event you organize.

So, if you are looking for something to boost your popularity, it is time that you write a thank you email, after an event has taken place. Here you will find some great tips on how to write a great post-event thank you note.

What is A Thank You Email

A thank you email is simply an email that shows your appreciation for those who’ve attended your event. It is a courteous after-event act that makes the attendees feel valued.

Although this may sound simple, writing a thank you after a successful event may be quite tricky. This is because a thank you email for attending an event needs to subtly encourage your attendees to come for your future events as well.

As such, when you write a thank you email for an event, you need to make sure that you market yourself well and indicate that you genuinely felt honored when your attendees came for your event.

Why You Need A Thank You Email

As mentioned earlier, a thank you email bridges the gap between you and your attendees. A thank you email for attending an event is more than just a show of appreciation. It is a technique by which you retain the loyalty of those who have already attended your event.

A thank you email also acts as a medium through which you raise awareness regarding your event. This is because if you make your existing attendees feel valued, they are more than likely to pass on the word to others.

Therefore, word-of-mouth spreads fast and gives you much credibility automatically.

Moreover, a thank you email builds trust between you and your target audience. This is extremely useful since the trust that you build between yourself and your attendees ensures that in the future, you can connect with them and gather useful information.

This helps you extensively in terms of getting relevant insights on what your target audience wants. Also, you will be able to gain authentic feedback since the attendees will be willing to share honest reviews regarding your event.

A thank you email also gives you an opportunity to drive more conversions. That is, you may subtly incorporate a call-to-action in your thank you email. This way, you ensure that attendees will keep visiting your website for the latest updates and events.

The Best Subject Lines For A Thank You Email

When it comes to writing a subject line for a thank you email for an event, the subject line that you choose depends on the type of audience you are writing to. Although this may sound obvious, it is something most seem to overlook.

Your subject line may be as simple as “Thank You for attending Event Name”, or it could be something more delicate and personalized.

A more personalized subject line may also include an attendee’s name. This is certainly more impactful as it creates a sense of value and shows the recipient of the email that you are not just sending automated emails.

Nevertheless, the only way to find out which subject line works best is to keep on researching and experimenting. This is where A/B or split testing comes in.

For those who may not be familiar with the term, A/B testing involves creating more than one version of a subject line and testing which one works best.

For example, you may test two subject lines; one contains the name of the receiver while the other does not.

You can then start sending both and see which one drives more traffic. You may include a call-to-action to monitor the results.

Additionally, subject lines need to be optimized for various devices. This is because not everyone will be opening their emails on a PC. They might be viewing them on smartphones and tablets.

Therefore, a general rule of thumb is to limit your subject line to no more than 50 characters.

How to Create Great Subject Lines for Your Thank You Email

Although a subject line seems like the smallest part of your thank you email, it is the most important aspect of any email. After all, it is the subject line that will determine whether your email gets opened.

So, here are some useful tips that you can follow to create a great subject line.

Making them concise

Subject lines need to be short and to the point. It has been reported that around 40% of emails get opened on mobile devices. This implies that your subject line needs to be skillfully crafted. It should include the most relevant words first.

The sender’s name should be familiar to the recipient

Every day, we receive numerous spam emails. This means that if you send an email with an unfamiliar name, it is more than likely that the recipient will mistake the email for spam.

Furthermore, avoid using a sender name that has ‘no-reply’ in it. This is likely to backfire. Firstly, the recipient may not bother opening the email since there is no point in reading the content if they cannot reply to it.

Secondly, it can be quite demoralizing for the receiver to receive a robotic thank-you message. It will make them feel as if you are simply fulfilling a formality, rather than actually appreciating their attendance.

What You Need to Write in the Body of A Thank You Email

Email copy is the next most important thing after the subject line. The question of how to write a thank you email for attending an event is discussed here:

Keeping it short

Just like the subject line, the body of the email should be short and sweet. You must be wondering as to why we are stressing so much about keeping the content as little as possible.

The reason is that no one has enough time or patience to read mails with long paragraphs. People need to get the message as quickly as possible. Therefore, keeping everything to the point is highly essential.

Understand what you will look for in a thank you email

Your attendees are not much different from you. As such, it is very helpful to consider what you yourself would want in a thank you email.

This will make sure that you include things that will make you feel valued and honored.

Looking for examples

It is always a good idea to look for samples. Samples of post-event thank you emails can give you great ideas as to what you need to include in your own emails.

You can use the following template of a post-event thank you email as a starting point:

Subject: Thank you for coming, <firstname>.

Dear <firstname>,

We are more than thankful that you attended our event. We hope you enjoyed the experience.

Looking forward to meeting you again next time.

Thank You.

Best Regards,

Your Name

How to Test Your Thank You Email

Just like reminder emails, it is not easy to test thank you emails. One way is to ask your recipients to give their feedback through your thank you email. If you get a number of replies, it shows that your thank you email was effective!

Principles of writing a post-event thank you email

You should learn how to write a thank you letter after an event in Asia: your thank you email after meeting should follow a few principles to guarantee the effort is a success.

  • Use a professional email signature
  • Don’t delay sending the follow-up email after the meeting
  • Be honest and polite
  • Keep the thank you email short, but not too short
  • Do not burn bridges—ever.

A thank you email after a conference should be written in line with the same principles. Your subject line can be as simple as “Thank You for Attending [Event Name]”, or it could be something more personalised.

Wording for thank you email after an event

Need to send a thank you email to volunteers after an event or some other email following a meeting or conference?

Be ready for effective wording. When you write a thank you email for an event, you need to make sure that you market yourself well and indicate that you genuinely felt honored for the attendee to come to your event.

A thank you letter to sponsors after an event is simply an email that shows your appreciation for those who have attended your event. It is a courteous after-event act that makes the attendees, especially sponsors, feel valued and respected.

Tips on how to write a post-event thank you email

Here’s what we recommend including in a thank you letter for attending an event:

  • Subject lines should be short and to the point.
  • Avoid using a sender name that has ‘no-reply’ in it.
  • Like the subject line, the body of the email should be short and sweet. 
  • Include personalised lines, not just a boilerplate message.
  • Include things that will make your attendees feel valued and honored.

Also, feel free to use examples and templates for the wording of thank you emails after an event.

Examples of emails

Take care when writing a follow up thank you email after event to your event participants.

Thank you email after a meeting:

 

Thank you email after a conference:

Thank you letter to sponsors after an event:

Thank you email to volunteers after an event:

Post-event thank you email templates

If you found this information useful, you may also like to learn more about creating a business invitation email. Say thank you to your attendees with GEVME Email marketing and gain a foundation for long-lasting relationships with a target audience.

Writing a thank you note to a customer, employee or colleague of your business? These are great for scheduled emails that you would like to be automated.

thank you mails
Written by Kaganris
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